About Lunar Media Video
In 2022, I founded Lunar Media with a dream: to create exceptionally high-quality imagery for businesses, organizations, and individuals. My name is Patrick Gilmore, and my journey with cameras started back in the early 2000s, when I picked up my family’s camcorder. Since then, I’ve developed a passion for capturing the story behind every brand I work with. I’ve had the privilege of collaborating with dozens of brands in the Willmar area, and I truly love partnering with all types of business owners, personal brands, and individuals who want to share their unique narratives.
Project Summary
Patrick reached out to us after having self-managed his own site for a few years looking to do an overhaul of the website design and content within. The primary focus with this was to showcase all of the existing work they had done, as well as implement more storytelling into their marketing strategies. With this upgrade to WordPress, and a re-skin of the design, Lunar Media was able to close over $10k in projects in just 30 days, resulting in a 488.60% ROI for this project, and fully paying for the redesign. We took special care with this website to optimize for keywords, provide baseline SEO optimizations, and get the site listed with Google so the world could discover their work.
Our primary goals with this project were the following:
- Iterate on our existing design to bring the site up to a modern standard, and a new page builder methodology
- Enhance utilization of existing branding, and interweave more storytelling into the brand marketing language
- Build a solid SEO foundation, both on and off-page to naturally drive more traffic to the site
- Capitalize on the smaller metro area that the business is located in to drive more local customer traffic
