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In-Stitches and Patch Embroidery


We were approached by In Stitches Embroidery to build an E-Commerce website for their company that allowed them to both showcase their mission and values while still providing an easy management experience for their business to continue maintaining and updating their website.

About In-Stitches and Patch Embroidery

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In Stitches Embroidery is a small, family-owned business based in the Black Hills of South Dakota. The team includes Mike, an Air Force veteran and graphic artist; Wendy, who brings 25 years of accounting experience from CPA firms specializing in small business; and Wayne, their son, who is an apprentice electrician and personal assistant for the family business.

Project Summary

In Stitches Embroidery reached out to us with the goal of building a website that showcased their business and family values. Both a family-driven, and veteran owned business – they wanted to ensure that their values and mission were something that was at the forefront of their branding. Additionally, ISE sought to build out their E-Commerce services, with the ability to sell both pre-stocked products, custom products, as well as a myriad of other custom services.

Our primary goals with this project were the following:

  • Keep the navigation simple for users while granting easy access to everything ISE has to offer on their site
  • Keep the company mission and values at the forefront of their branding, with top-of-mind being an important goal
  • Create a platform that was easy for the company to manage themselves, allowing them to utilize their existing WordPress skills

Final Results



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